Ron Hirson – Startupfest 2013

Ron Hirson – Khosla Ventures / Mayfield Fund

David and Goliath Business Development – Startup business development is basically David vs. Goliath. At the startup, you’re David. You have no armor (few, if any, referenceable deals), a staff (your startup), five stones and a sling (a product that works…mostly). You know everyone who works at your company, and everything about them. You’re trying to pitch Goliath, a company so large that employees are introducing themselves to each other in your meeting, because they have never met before.

Hear Khosla Ventures and Mayfield Fund’s Ron Hirson share tips and stories from his successful experience pitching big companies like AT&T, MasterCard, Facebook, EA, Vodafone and other Goliaths, at his last three start-ups.

Filmed at the International Startup Festival 2013 in Montréal

Produced by: Rachel and Michel