Mitch Joel – Startupfest 2015

“Disruption, disruption everywhere”
Digital Marketing is about as progressive as an industry as there is. The growth in this industry has created a very long (and very wide) runway. Many in digital marketing are considered the disrupters. Very similar to what you, as a startup, are doing today. Still, many in my industry went from being a “blue ocean” to a “bloody red sea.” How did this happen so fast? Who are the players? They are the same types of businesses that your startup needs to look out for. Beware! Just because you’re a disruptor, it doesn’t mean that you won’t be disrupted tomorrow!